Head of Customer Acquisition - Spend and Save (FTC)

General information

Job Title Head of Customer Acquisition - Spend and Save (FTC) Ref # 7975 Location Edinburgh Department Customer Acquistion (Help me Spend & Save) Business Area Help Me Spend & Save Working time Full-Time Date Published 01-02-2023

Serving our customers, communities, and planet a little better every day.

Head of Customer Acquisition – Spend & Save Value Stream FTC – 13 months Location flexible - Edinburgh / Glasgow / Newcastle / London Excellent Salary & Benefits * Certified Role *
What you’ll bring

We’re embracing an agile way of working; this Head of Customer Acquisition – Spend & Save Value Stream role will -be part of this exciting journey. Join us and bring your talent, expertise, and skills to make a difference to our customers, communities, and planet. We’re looking for you to work in an agile environment, and be accountable for all aspects of attracting, acquiring and onboarding customers within our Spend and Save Value Stream in Banking which includes our Savings and Clubcard Pay+ propositions.

You will be able to:

• Use Strong Commercial Acumen – this role acts as the organisation's authority and established expert to develop solutions based on an understanding of the business environment and objectives.
• Apply a Strategic Mindset: Sees ahead to future possibilities and translates them into strategies. Clearly identifies and prioritises efforts and initiatives to have the greatest strategic impact on the organisation.
• Demonstrate Credit Cards and Loans experience: recruiting balances and pricing to manage balance sheet requirements.
• Agile Ways of Working: experience of working in an agile manner and organising teams around customer value.
• Utilise your significant experience of customer acquisition.
• Be a strong team leader and cultural ambassador for change.
• Deep understanding of Customer and Market Analysis to that enable maximum return on investments.
  

The Role

• Setting the Acquisition and Business Development strategy, outcomes and OKRs for acquiring new customers to Tesco Bank
• Development of the priorities, plan, and performance metrics to drive and deliver commercial, customer & conduct outcomes in line with our overarching customer strategy to achieve the acquisition targets for the year
• Delivery through building and leading multi-functional teams of SMEs from across the bank to achieve value for my Value Stream and Customers
• Being a role model for Agile ways of working empowering my team to take responsibility for and owning delivery of the plan.
• Maximising usage of the Tesco ecosystem from an acquisition perspective
• Identifying and implementing initiatives to optimise conversion of leads to sales and minimise funnel drop out
• Looking towards the future supporting the Director and working collaboratively with the Spend & Save leadership team to develop and deliver a vision, strategy and plan to influence customers to choose Tesco Bank to help manage their money
• Actively Manage the Agile Backlog and Agile Release Planning approach to deliver our strategic and tactical plans
  

This is a certified role

How to apply

We value our people and diverse team and believe the variety of backgrounds and experiences make us stronger to achieve our goals. We encourage colleagues to be productive, focus on meaningful work, and look for ways to further develop themselves & career, and have an excellent work/life balance. Our colleagues are working hybrid, taking time to meet with colleagues in our offices for moments that matter, such as team catch ups, planning meetings and more. If you’re interested in finding out more about what a career at Tesco Bank looks like, click apply to find out more!

Why Tesco Bank?

At Tesco Bank everyone is welcome, we value our people and diverse teams and believe the variety of backgrounds and experiences make us stronger in achieving our goals. It’s important to us that we make sure you’re supported by your team and colleague networks every day, celebrating when it matters and helping you to be the best version of yourself. The people make Tesco Bank, and we take pride in what we achieve together.

We’re also a little obsessed with the future. Your future. Our future. That’s why we take development seriously; we want to help you thrive and evolve in your career. Tesco Bank is a place to get on, all colleagues have access to LinkedIn Learning and Abstract, from day one.

All that hard work? Come and see it turned into something real, usable, and important to customers’ and colleagues’ everyday lives. At Tesco Bank, our products make things a little better for everyone.

Our purpose

The Tesco name comes with a dedication to customer service excellence, but Tesco Bank offers something more: a fresh approach to finance. While it’s an innovation, ours is a business built on the next development, the evolution to come. For forward-thinking, technical professionals, that means making a wide-ranging and long-lasting impact in an organisation that’s changing the face of banking for our customers.
We're on a mission to make our customers happier and more successful by putting them in control of their finances.